Projects
Real business problems solved with data: Power BI dashboards, relational models, analysis in Python and SQL. A showcase of how I think, the tools I use and the value I deliver.
The Impact of TikTok on Spotify Success (2024)
Analysis of 4,143 songs to assess how TikTok influences Spotify success, using data cleaning with Python, clustering and regression analysis with R, and interactive visualisation with Power BI. The study identifies two success profiles (established vs TikTok-driven) and introduces the concept of efficient virality. A project aimed at artists, managers, and music industry professionals. Master’s Final Project · Grade: 9/10
Analysis of US avocado sales and prices (2015–2020)
Exploratory analysis and modelling of avocado sales data (organic and conventional) in multiple US markets using R. The project includes outlier detection, correlation analysis, calculation of price-sales elasticities and price forecasting using time series models.
Analysis of Airbnb in Málaga (2024)
Analysis of the Airbnb market in Málaga using public data and geospatial visualisation to identify price, profitability and seasonality patterns. Project aimed at investors, hosts and analysts in the tourism sector.
TransGlobal Logistics: revenue, clients, and operations in Power BI
Performance analysis dashboard for a transport and logistics company, built on a star schema data model with revenue, customer, and operations metrics. Final project of the University Advanced Programme in Data Analyst using Power BI.
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